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New at Sephora

The New at Sephora franchise was created to support newness beyond seasonal campaigns, focusing on key new brands and seasonal product launches. This coordinated 360 effort evolved to include nine campaigns in 2017, which was the year my team took over ownership of the franchise.

Assets were designed for desktop, app, mobile web, email, organic social and paid advertising.

Desktop homepage slide

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Photographer: Samantha Berg Matarese
Stylist: Nissa Quanstrom

Desktop homepage slide

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Photographer: Rob Prideaux
Stylist: Nissa Quanstrom

All Your Healthiest Hair Ever Skincare for Every Age Beauty Motion Burt's Bees Site Design Social Content New at Sephora Dream Skin Starts with Sleep Google #HolidaysByUs Fragrance Wishlist

Your Healthiest Hair Ever Skincare for Every Age Beauty Motion Burt's Bees Site Design Social Content New at Sephora Dream Skin Starts with Sleep Google #HolidaysByUs Fragrance Wishlist