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Skincare for Every Age

Choosing skincare is an extremely personal and often overwhelming experience. The goal of this campaign was to help clients navigate their options while making sure they felt represented in our windows. It was important that we cast models who our clients could relate to—with real skin concerns across generations.

In-store tables

In-store tables

Video credits:
Director: Cara Mia Wilde
DP: Willy Busfield

Beauty stills credits:
Agency: Wednesday
Photographer: Nicolas Kantor

Still life credits:
Photographer: Spencer Higgins
Stylist: Suzy Kim